Experiment: Getting Your eBay Listing On the First Page of Google
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I’m playing around with techniques to get your auction listings show up in the Google results. As such I’m including a link for a book that I have listed currently on eBay:
Introduce Your Child to Classical Music 52 Easy Lessons.
My listing is currently showing up at position 6 on the first page of the Google search results. My intent is to create some text links to the listing that the Google spider will find and follow – improving the listings position in the search results using a search engine optimization (SEO) technique called link popularity.
Here’s a little bit about the book in case anybody is interested in reading more about it:
Introduce Your Child to Classical Music 52 Easy Lessons will introduce your child to some of the most famous pieces in classical music. These lesson plans open the door to the instruments, musicians, periods, and musical forms of the classics. Each work included has background for the parent, followed by tips on introducing it to your child (at four different levels, beginner to advanced) including a “What to listen for” section which contains questions you can work through with your child. What sets this book apart from anything out there in the market is that it is designed to study entire pieces of classical music.
Hopefully, the book will stay on the market long enough to have some discernible results for the experiment!
1. Buyers Abandoning eBay in Droves for New Alternative Auction Site.
- It sure would be a lot easier for sellers to abandon eBay if the buyers left for greener pastures as well.
2. Free Listing Day Today.
- When’s the last time you heard that phrase?
3. Survey among eBay Employees Reveals that the Majority of Them Actually Sell on the Site.
- If more of them actually used the site, it wouldn’t be the mess that it has become.
4. Pierre Omidyar Pissed – Founder Buys eBay Back – Fires Management Team.
- It’s gotta be sad to see your baby grow up to be a bully!
5. AuctionInsights Sold For Undisclosed Seven-Figure Income.
- A guy can dream can’t he?
What are some headlines you’d like to read?
The Camera & Photo category is a mixed-bag when it comes to the listing type the Best Match algorithm prefers for the various sub-categories.
According to my analysis, you should lean towards the fixed price listing type for the following sub-categories in order to have the best exposure in the Best Match search results:
- Camera Accessories
- Photo Albums, Display and Storage
You should stick with the auction-style listing format when posting in the following sub-categories:
- Camera Parts & Repair
- Darkroom & Developing
- Film Cameras
- Manuals, Guides & Books
- Projection Equipment
Things get interesting as we examine the Baby Category for the impacts of listing type (auction style or fixed-price) by category and sub-category under Best Match.
As a whole, the Baby category favors the fixed-price style listings, however the sub-categories vary widely – (three of them favor fixed-price style listings and three of them favor auction style listings).
The following sub-categories appear to favor auction style listings in the Best Match search results:
- Baby > Bathing & Grooming
- Baby > Keepsakes & Baby Announcements
- Baby > Toys for Baby
The following sub-categories appear to favor fixed-priced listing styles under eBay’s Best Match search results:
- Baby > Baby Gear
- Baby > Feeding
- Baby > Nursery Decor
See the original post in this series to review the methodology I used to conduct this analysis.
