Things get interesting as we examine the Baby Category for the impacts of listing type (auction style or fixed-price) by category and sub-category under Best Match.

As a whole, the Baby category favors the fixed-price style listings, however the sub-categories vary widely - (three of them favor fixed-price style listings and three of them favor auction style listings).

The following sub-categories appear to favor auction style listings in the Best Match search results:

  • Baby > Bathing & Grooming
  • Baby > Keepsakes & Baby Announcements
  • Baby > Toys for Baby

The following sub-categories appear to favor fixed-priced listing styles under eBay’s Best Match search results:

  • Baby > Baby Gear
  • Baby > Feeding
  • Baby > Nursery Decor

See the original post in this series to review the methodology I used to conduct this analysis.

Comments

RSS feed for comments on this post. | TrackBack URI

Leave a Reply