Comments on: Powerful Auction Titles: Your First Step to eBay Success…

By: Rich K.

Rich K. — Sun, 01 Apr 2007 20:06:26 +0000

Words such as ‘L@@K’, ‘awesome’, “WOW” and all that might sound cute, but they do absolutely nothing to attract sales. It doesn’t take a degree in rocket science to figure out that when someone is looking for, say, ‘widgets’, they’re not going to do a search for “WOW” or “L@@K”, and those ‘words’ in your description are a waste of space and keywords. Add as much as you can with words that are RELEVANT to the item you’re trying to sell. I’ve seen some sellers who abbreviate what should be useful keywords, just so they have enough room to add the ‘awesome’ or some other such nonsense. From my own experience, I can tell you that such words have never enticed me to look at one particular sellers items over another. It actually seems to show a lack of imagination - the opposite of the intended effect. When I look at items I might have some interest in, one thought I have (which I’m sure others do as well) is “what can you tell me about it in the title?” Saying “wow” or “awesome” doesn’t tell me a whole lot. That may work if you’re trying to target kids in elementary school, but isn’t of much use otherwise.
But yet another failing of many sellers is words that are incorrectly spelled. Come on, folks - every lister - including the one on eBay - has a spell checker. For one thing, poor spelling and grammar doesn’t do much to increase people’s interest in your items. An ad with a lot of poor spelling and wording will only make people think things such as perhaps you’re some junky in a sleazy trailer park. Not to mention that I’ve got some REAL good bargains from people who have spelled things wrong in their title or description - I have LOOKED for items with spelling errors (as have others I know) just for that reason - because I KNOW they won’t have many hits, and you can usually grab-up such items with a single bid.

By: Hillary

Hillary — Sun, 16 Jul 2006 03:06:04 +0000

so ture. a lady and I were selling the exactly same wedding gowns for dolls. I used “wedding gowns bridal dresses for barbie dolls”, she used “bridal dress for 11.5″ dolls”, her listing got 10 hits (I hit at least 6 times from different computers, as I was curious if she got bids), but mine got more than 50 hits in 2 days and 2 bids. The keyword people use to search is “wedding gown”, “bridal dress” is less used. and Barbie dolls have huge groups of collectors at ebay.

By: Tracy

Tracy — Fri, 28 Apr 2006 10:48:51 +0000

I must admit.. one night I was surfing ebay and I had an idea. I wanted to just scan different items to see how their seller set up the auctions and which format I enjoyed the best. I couldnt think of how to get a diverse item selection until the thought to search “l@@k” or “awesome” came into my mind. It worked perfectly! So I must say, those words in a heading have a “use” but *I* didnt bid on any of the items!